AN APPEAL has been launched to identity a cyclist who died while out riding his bike.

Police were called to Stones Green Road in Great Oakley on September 19 at 9.40am after reports a cyclist had suffered cardiac arrest and sadly passed away.

But more than a week after his death, officers have been unable to find out who the man is.

A police spokesman said: "He is described as being aged in his 70s and is around 5ft 5ins tall.

"He has two tattoos, one on each forearm, and has short, white blond hair.

"He wore Tommy Hilfiger glasses and was riding this distinctive pink and silver Carrera racing bike with white-tipped handlebars."

Last Friday Tendring police posted an appeal on it's Facebook page asking if anyone knew the rider of a distinctive pink bike.

The post did not disclose that the man had died, but said the appeal came following an incident in the village.

It said: "Do you know the male or have you seen him cycling through the village of Great Oakley or surrounding area recently?

"He is described as a white male, aged around 70 years wearing a fluorescent jacket, silver helmet and green joggers.

"He had blonde/silver hair and may possibly live in that area."

Anyone with information about the man’s identity is asked to call police on 101 quoting incident number 355 of 19/09.